Here’s a hard truth: more than half of runners are missing training sessions and compromising their goals because of foot problems that could easily be prevented. Ouch—literally.
We know this because we asked them.
Our new survey of 1,630 regular UK runners (yep, real runners, not just people who own trainers) revealed that foot ailments are ruining otherwise solid training plans. Whether you’re chasing a new PB, finally building consistency, or just want to make it to your next Parkrun without hobbling, this affects you.
The Stats: Your Feet Might Be Holding You Back
Let’s break it down. Among runners surveyed:
- 47% train 3–4 times a week
- 16% are out there 5–6 times a week
- And 4.2% are doing it every single day
And yet, over half (52.5%) said they’ve had to modify, reduce or skip training because of foot issues. Even worse, 56% said those issues have stopped them reaching their goals.
Let that sink in for a second. Over half of us are letting blisters, heel pain, and other avoidable problems slow us down. Literally.
What’s Tripping Us Up?
Among runners with foot ailments, these were the most common culprits:
- Blisters (15%) – the annoying little fireballs from hell
- Plantar fasciitis (9%) – a sharp pain in the arch
- Heel pain (9%)
- Cramping (9%)
- Black toenails (8.5%) – badge of honour or cry for help?
- Fungal toenails & athlete’s foot (7% each)
- Corns, calluses & ingrown toenails (4–7%)
That’s a lot of discomfort. And yet, many of us aren’t exactly proactive about it.
How We’re (Not) Dealing With It
Most runners are reactive—not preventative—when it comes to foot care:
- 45% treat problems only when they crop up
- 21% take preventative measures
- 15% do both
- And 20% don’t do anything until it’s too late
Let’s say that again: 1 in 5 runners are doing nothing at all to prevent foot issues. Not even a little moisturising. Not even drying between their toes. (Yes, that matters.)
Foot Care Doesn’t Have to Be Fancy—Just Smart
When we asked runners what they do to prevent or treat foot problems:
- 20% said rest (fair play, but still…)
- 17% wear specialist running socks
- 16% follow a regular foot care routine
- But only:
- 5% moisturise
- 5% use blister tape/plasters
- 3.5% use antifungal treatments
- 3% use prescribed medical options
We get it—foot care sounds less exciting than shiny new shoes or flashy gear. But if you’re stuck on the sofa nursing an avoidable blister, it doesn’t matter how fast your shoes could’ve made you.
Why Foot Problems = Bigger Problems
Blisters and athlete’s foot might seem small, but they reduce your ability or willingness to train properly—and that affects your performance. Worse still, foot pain can lead to secondary injuries because you start changing your stride or gait to avoid pain. That messes with your biomechanics and puts extra stress on other parts of your body.
And that’s how skipping a bit of cream today becomes a knee injury next month. Fun, right?
The 1% Gains You’re Probably Ignoring
We talk a lot in fitness about marginal gains—the small improvements that make a big difference over time.
Well, your foot care routine could be one of them.
In my book, if you’re in, you go all in. That means taking your foot care seriously, because it’s literally your foundation.
We couldn’t agree more. That’s why The Feets exists—to help you stay active, stay pain-free, and hit your goals with natural products that actually work.
How to Start Active Foot Care (Without Overthinking It)
Good news: basic active foot care is easier than you think. Here's your no-nonsense starter pack:
Daily Prevention
- Dry between your toes (trust us, bacteria love it damp)
- Use a nourishing balm or moisturiser—your feet aren’t self-cleaning ovens
- Try our Deep Feets for muscle recovery and soreness
During Training
- Protect skin hotspots with Chafe Guard to prevent blisters and rubbing
- Wear moisture-wicking socks and breathable shoes
- Don’t run through obvious pain (we’re tough, but we’re not invincible)
Post-Run Rituals
- Clean and dry feet thoroughly
- Treat any developing issues early—don’t “tough it out”
- Use natural antifungal powders or creams as needed
TL;DR — Don’t Let a Blister Ruin Your Stride
If over 50% of runners are getting derailed by treatable foot issues, it’s time we all stop winging it and start showing our feet a little love. They’re doing all the hard work, after all.
So whether you’re chasing a new PB, eyeing up your first ultra, or just trying to keep the habit going—don’t let a silly blister or patch of athlete’s foot set you back.
Start with simple, effective, natural foot care. Stay consistent. Stay pain-free. And get back to doing what you love—running hard, running free, and running towards your goals.
Logan